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Juno & Pluto: The Art of Conscious Care
The Beginning: From Observation to Intention
At Juno & Pluto, we believe that the smallest gestures hold the deepest meaning. Our journey began with a simple observation: the daily rituals we share with our companions—the post-walk clean, the mid-day refresh, the quiet moments of grooming—are more than just maintenance. They are expressions of love.
But for us, it was also a matter of necessity. We watched Juno struggle with angry, red, and itchy skin, triggered by the environment and humid weather. It was a cycle of irritation that caused her—and us—immense distress. It was in those restless nights of trying to soothe her that we realized the critical importance of a higher standard. We didn't just need "pet shampoo"; we needed hygiene tools and formulations that respected the delicate balance of a pet's skin barrier.
Named after our own beloved pets to represent the timeless connection between the celestial and the grounded, Juno & Pluto was born to bring a sense of intention back to pet care, blending elevated design with an uncompromising commitment to purity.
Our Philosophy: Simple. Gentle. Effective.
The heart of Juno & Pluto lies in products meticulously crafted for the discerning pet owner. We cater to those who seek the best for their companions through daily rituals that practice compassionate care.
Conscious Formulation: Our Standard of Purity
We believe that what we leave out is just as important as what we put in. Every Juno & Pluto product is an exercise in Conscious Formulation—ensuring every ingredient serves a purpose and every ritual is safe.
Our formulas are hypoallergenic, vegan, and strictly free from parabens, alcohol, and synthetic fragrances.
- The Signature Wipes: Crafted with 99% pure water and a unique pearl-embossed texture for deep, gentle cleaning. Infused with Aloe Barbadensis to nourish the skin while maintaining a pH-balanced environment.
- The Elevated Pet Wash: Our most meticulous formulation yet. We selected botanical extracts specifically for their calming and restorative properties to help repair the skin barrier. Free from harsh sulfates and other unhelpful chemicals, it creates a rich, soothing lather that respects the natural oils of your pet's coat.
- The Grooming Essentials: Every addition to our collection follows a strict vegan and cruelty-free manifesto. We prioritize minimalist packaging to ensure our footprint is as light as a paw print.
- Intentional Design: From travel-ready packaging to textures designed for a deeper clean, every detail is considered for the modern lifestyle.
"True luxury is found in the details you cannot see. We believe a pet's skin can be delicate and sensitive, requiring a level of scientific rigor that respects their unique biology. Premium care isn't an indulgence; it is a commitment to the health and longevity of the ones who give us everything."
Our Mission: Redefining the Essential
Our mission is to redefine the daily essential as an extraordinary ritual of care. By providing pet parents with high-quality, ethically made, and beautifully designed essentials, we aim to make every day a little cleaner, a little kinder, and a little more luxurious for pets and their humans alike.
Join Our Journey
When you choose Juno & Pluto, you are supporting a mission of conscious care and mindful living. Your purchase helps us continue to innovate in sustainable, cruelty-free pet wellness.
Elevate your daily ritual. For them, with love.